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Cathy Coupland
Vice President of Sales, Natural Channel at DanoneWave
Professional Background
Cathy Coupland is a distinguished sales executive with an exemplary track record in the food and beverage industry, specializing in retail and distribution channels. Currently, she serves as the Vice President of Sales for the Natural Channel at DanoneWave, where she is responsible for leading the sales strategy and execution for one of the company's most vital divisions. Under her leadership, DanoneWave has seen significant growth in market share, expanding its footprint in the natural products sector.
Before her tenure at DanoneWave, Cathy cultivated her expertise through progressively influential roles at WhiteWave Foods, where she dedicated over a decade to building strong sales strategies and relationships with key partners. As the National Senior Sales Director for the Frozen Business, she spearheaded national initiatives that dramatically enhanced sales performance. Her previous positions at WhiteWave included Senior Sales Director for both the East Region and Corporate Trade Systems, where her strategic insights led to innovative solutions and improved operational efficiencies across the board.
Cathy's career began at Kraft Foods, where she honed her sales management skills as the National Customer Manager for the Albertsons Team. Her ability to navigate complex negotiations and execute effective sales strategies earned her recognition and set the stage for her future successes. Her experience at ConAgra Foods, where she served as Customer Marketing Manager for the Kroger Team, was pivotal in her career, providing her with valuable insights into the grocery sector and customer marketing strategies.
Overall, Cathy Coupland’s professional journey reflects her commitment to excellence and her ability to leverage industry knowledge to foster growth and innovation within every organization she has been a part of.
Education and Achievements
Cathy Coupland's academic journey laid a solid foundation for her successful career in sales. Although specific details about her educational background are not elaborated here, her extensive experience speaks volumes about her skills and knowledge in the field. With years of experience in high-stakes sales environments, Cathy has not only led teams but has also implemented training programs aimed at developing the next generation of sales professionals.
Her achievements in various leadership roles demonstrate her strategic mindset and effective execution of sales plans. During her time at WhiteWave Foods, Cathy contributed significantly to the company's revenue performance and brand visibility in highly competitive markets. Her leadership in sales initiatives resulted in enhanced market penetration, solidifying her reputation as a formidable force in the industry.
Notable Achievements
Throughout her career, Cathy has achieved numerous milestones that exemplify her dedication to advancing sales strategies and cultivating meaningful partnerships. At DanoneWave, she played a crucial role in pioneering marketing programs that not only increased sales figures but also reinforced the company's commitment to sustainability and health-conscious product offerings.
Cathy's efforts in the Frozen Business at WhiteWave Foods were particularly exemplary, as she led teams that executed influential marketing strategies that transformed traditional sales channels into integrated marketing platforms. She became known for her ability to build collaborative relationships with retailers, enhancing product visibility and driving consumer engagement.
With a robust history of managing large-scale projects and cross-functional teams, Cathy’s leadership style emphasizes empowerment and mentorship. Her ability to motivate and inspire her teams has been key to their success, creating an environment where innovation can thrive.
Her expertise in navigating complex organizational structures and her knack for identifying emerging market trends have allowed her to excel in developing strategies that resonate with both consumers and retailers alike. Cathy's notable achievements in sales strategy development and execution underscore her status as a leader in the food and beverage sector.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.